Lidl

Lidl is the largest retailer in Europe. Being part of the German Schwarz Gruppe, it is present in 31 countries. In Bulgaria, Lidl started its operations in 2010. Today, the company has 120 stores in 53 cities and over 4,000 employees. The advantages of the specific business model, the wide range of products with an optimal quality-price ratio and the introduction of a number of innovative practices and models, have established Lidl in Bulgaria as a smart discounter offering high quality products at a good price, and as a company with a responsible and honest approach, taking care of its customers, employees and partners.